Merchant sums up further advantages: “Due to the wide-spread use of NFC-capable smartphones, this form of identification incurs no costs for special readers and can be performed by anyone involved in the process at any time.” Due to their thin and flexible construction, they inconspicuously blend into the existing design, and the NFC labels can simply be applied to the primary containers during the production process. The required inlays can be easily integrated into labels for medicine containers. ![]() Customized solutions using password protection, signatures or encryption technologies offer high protection against attempted fraud, according to the respective threat scenario. NFC inlays enable contactless reading by smartphones and thus digital identification of pharmaceuticals. Merchant, President of Schreiner MediPharm. In addition to possible applications such as patient interaction, automatic recognition of medications by injection systems or process optimization in internal logistics, they open up a wide variety of product and brand protection options,” explains Ann L. “Smart e-labels offer pharmaceutical companies a wealth of opportunities. The integration of NFC (Near Field Communication) technology into labels for pharmaceuticals is considered as a forward-thinking new development that adds high value. ![]() Innovative technologies, such as NFC and the BitSecure copy detection pattern for mobile authentication, offer unique opportunities. To authenticate pharmaceuticals, an active involvement of physicians, pharmacists, as well as patients, is particularly important. This was the unanimous opinion of more than 30 international experts who recently engaged in an intensive exchange at Schreiner MediPharm’s customer workshop on “Pharmaceutical Packaging Solutions to Improve Patient Safety.” A wide range of measures serve to safeguard the pharmaceutical value chain. ![]() Mobile Authentication for Product and Brand Protection in the Pharmaceutical Industryĭigital technologies are playing an increasingly important role in pharmaceutical companies’ anti-counterfeiting and tamper-protection strategies.
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